BELARUS IMAGE IN EUROPE
Belarus is a young state and a nation that is still defining its place in relation to Europe. INSTID  seeks to aid this process by helping shape the understanding of what Belarus can offer to Europe and how Europe could benefit from interaction with the country. We also help communicate such message to European audiences, ranging from investors to European public and nations at large. This is based on INSTID’s trademark four principles of image diplomacy:
1. Addressing people on the personal, not professional level
2. Using trusted channels of communication by the foreign audiences
3. Applying interactive communication
4. Speaking in the audience’s own language and terms.
The project also advances a number of signature investment projects into Belarus.

RUSSIA DAY IN LONDON
An example of our Image Diplomacy approach in action, Russia Day is held annually at the London School of Economics and Political Science.  The centrepiece of the Day is the interactive and interdisciplinary Russia Debate that brings together diplomats, academics, policy experts and business people to discuss various aspects of Russia’s global player ambitions and the ways for the West to address them. Unprecedented in its form and style, the Debate also aims to improve understanding of the Russia-EU relations and help the audience make informed choice on their own stance on the topic.

NATION BRANDING WORKSHOP
Nation branding has become an essenital tool of political communication and economic policy for emerging markets. INSTID is holding a closed seminar with representatives of national investment bodies from CIS and the Middle East, and world’s top experts in the field of nation branding. The purpose is to discuss leading-edge technologies and methods in the field and find possible solutions to the practical issues of nation branding that participants face.

ANALYST TRAINING
INSTID’s intention is to help postgraduate students with interest in politics and sociology to strengthen their skills communication skills with analytical writing and media commentary.
We seek to further help INSTID scholars find employment with public sector organisations and NGOs, thus contributing to their professional and expert advancement.

ART PARTNERSHIPS
Art is a paramount means of  visual communication of social ideas and values. INSTID forms partnerships with prominent artists who apply their creativity to help accomplishing INSTID goals.